Tuesday, 19 March 2013

A sales volume record for BMW Motorcycles in 2012

BMW have again published good sales and growth figures for 2012.

117,109 BMW and Husqvarna brand motorcycles were sold worldwide during the past year (2011: 113,572 units/+3.1%), a new sales volume record for the motorcycle segment.

Sales of BMW brand motorcycles went up by 2.0% to 106,358 units (2011: 104,286 units), while Husqvarna handed over 10,751 motorcycles to customers (2011: 9,286/+15.8%). In future, the Motorcycles segment intends to focus exclusively on the BMW brand. At the end of January 2013, the BMW Group signed a contract with the Austrian company, Pierer Industrie AG, for the sale of Husqvarna.

Norbert Reithofer, the Chairman of the Board of Management of BMW AG, said:

“The past year has been the most successful year in the BMW Group’s corporate history, with new high levels achieved for sales volume, revenues and Group earnings. We have achieved or surpassed all of our targets for 2012 in the face of very challenging market conditions"

Workforce grows by 5.6%

The BMW Group’s workforce also increased in 2012, rising by 5.6% to 105,876 employees. The BMW Group continues to recruit staff, in particular engineers and skilled workers.

Info from BMW press release


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